Nowadays we have so many ways of communicating with one another. Phone, email, SMS, chat, social media, video, messaging apps like WhatsApp and so on. How do you know which one to use and when? Which one do you prefer to use either as a business or an individual?
In a recent survey of Australian workers, respondents were asked to rank communications tools based on how secure (e.g., privacy, hacking) they think they are. To no one’s surprise, the phone came in first, followed at a distant second by email. In an earlier survey, 90% of Australian workers considered phones as their main communication tools, while 52% said it is their primary communication tool; for 95%, phones are seen as crucial to customer engagement and generating income.
That said, it doesn’t mean that other means of communication should be disregarded. As a business you should supply your teams with every means possible to connect to customers and co-workers – without them having to download a different app for every single one. A recent Gartner survey found that the average number of applications a knowledge worker uses is 11, compared to six applications in 2019. 40% of digital workers are using more than the average number of applications, and 5% of workers use 26 or more applications at work. Think of the time required to keep switching between apps and remembering which one you need for each task.
All-in-One Solution
Your business needs to opt for a one-stop-shop solution. A communications platform that offers everything in a single app/interface. From phone to chat to video. And that’s exactly what 3CX does. 3CX includes video and audio calling, chat, social media and messaging apps integration, website live chat, SMS and email ticketing all in one easy to use and intuitive platform. Users can choose to download the iOS or Android apps or use their browser and manage their communications from there.
What’s more, 3CX integrates with many popular CRM systems such as Salesforce, HubSpot, Zoho, Freshdesk and so on. Hosted in the cloud or on-premise it’s affordable, easy-to-use and manage and with no hidden costs.
